BookBub Ads for Authors (2021)
Your Instructor
Carlyn Robertson works in product marketing on BookBub's Partners Team, where she ensures all authors & publishers know how to use BookBub’s tools to achieve their marketing goals.
She writes content for the partners blog & website, speaks at conferences, & conducts market research.
Follow her on Twitter at @CarlynAtBookBub
Course Curriculum
Module 1 - Getting Started
Available in
days
days
after you enroll
Module 2 - Creating Ad Campaigns
Available in
days
days
after you enroll
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StartSession 1 - How to Create a New Ad (1:14)
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StartSession 2 - Selecting a Format & Choosing a Book (3:16)
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StartSession 3 - Designing Ad Creative (10:22)
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StartSession 4 - Click-Through Links & Reader Targeting (6:15)
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StartSession 5 - Author & Category Interests (11:17)
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StartSession 6 - Setting a Schedule & Budget (5:37)
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StartSession 7 - Bidding (6:24)
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StartSession 8 - Naming & Saving Your Ad (4:13)
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StartSession 9 - Running Ads for Audiobooks (5:48)
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StartSession 10 - Putting it all Together (7:50)
Module 3 - Managing & Improving Your Campaigns
Available in
days
days
after you enroll
Frequently Asked Questions
When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.